Having a website is the best thing is you can promote your brand incredibly. You can produce leads and make a strong customer bond. But, this is possible only if your website is designed in an SEO friendly manner. So, your first step towards the success of your business should be the development of an SEO friendly website. SEO optimized websites attract more web traffic than non-SEO optimized websites.
Thus, if you want to improve your online presence and web ranking, don’t wait to contact a reliable web development company Indore that can design a suitable SEO optimized website for your business. The right use of SEO can drive huge traffic to a well-designed website as it will be easily visible to your audience.
Let’s find how you can make it possible. Read this article to get insights.
Development Of An SEO Friendly Website Design:
Some of the trickiest ways to develop an SEO friendly website design are mentioned in this article, by following them your site will definitely rank better on SERP.
Right Use of Keywords:
Keywords are generally used in the content of the website. But, the fact is that keywords can smartly be used in many places rather than only content.
You can also incorporate the most searched keywords (obviously related to your product or business) for your website designing. For example, in the title tag, main heading, site slogans, navigation, Meta descriptions, bullet points, footer links, internal links, file names, and so on. And if you find it difficult to fit it the right way, you can contact an experienced web design company to help you.
Balanced Use Of Flash Elements:
Flash components play a vital role in SEO. So, you need to be extra careful with the flash components. The balance between ‘too much’ and ‘too less’ has to be maintained to avoid visitor distraction.
Using ‘Flash’ can also affect the search engine ranking of your website. The reason is that the search engines are not smart enough to track the missed link or broken text portions due to Flash features. So, remember to use Flash thinly on your site’s post. But, an SEO friendly website design will definitely increase your company’s visibility for sure.
Make An Easily Accessible Design:
The design of an SEO compatible website is considered best if it is capable of enhancing your visibility and attracting more visitors. The design of a website should provide the users with a satin smooth experience in finding it and scrolling down its linked pages. Because, if your customers are not able to catch you easily, it will affect your search engine ranking and conversions.
Therefore, you have to ensure whether you or your hired web design company in Indore, design a website that is a perfect fit for all web browsers, loads completely, and does not use any slow loading images. It is suggested to always compress the larger images before adding them to your website.
Flexible & Mobile Responsive Web Design:
It is a well-known fact that people are using mobile phones more than desktop or tablets. This has created the need for mobile responsive websites and also the reason for the high rank of many flexible (responsive on more devices) and mobile responsive websites. Thus, responsive web design has more chances to be accessed easily from different types of devices and ranked higher by Google.
Optimization Of Images:
Needless to say that by using images and infographics you can amazingly enhance the visual presentation of your site. It also engages your visitors more than an imageless website can engage in.
For example, if you are running a fashion store then you name the image of a dress as eveningpartygown.jpg. This name will improve the visibility of that image surprisingly when people will search for the party gown.
By creating captions for images and proper use of the HTML attributes the optimization of images can be done effectively. In addition to this, the number of images also affects the website loading time, so make wise use of images.
Optimized/ Text-Based Navigation:
Users like to navigate across the different parts of the website in a simple way. More complex the navigation system, the more repelling it will prove for search engines and also for visitors to use it. Therefore, the navigation system of a website should be designed and planned according to SEO ranking in mind. Text-based navigation is easily read by the search engines and helps in improved SERP.
Integration of Social Media:
It is worth mentioning that by embedding the social media components into your website design will improve its ranking on search engines. Therefore, make sure to use social media icons while designing your website.
Try to add all your social accounts/ networks like Facebook, Pinterest, Twitter, Instagram, etc. It will help your customers to trust and visit your site more. The ranking of your website will also become better and you will be able to generate higher leads.
Careful Restructuring or Redirecting:
Redirecting to the new version of a website can adversely affect the ranking and web traffic of a site. It is often noticed that visitors receive a 404 error on the removal of old information or blog posts from the web pages. And to worsen the situation, the search engines never detect those website pages so do not include those removed pages or pages linked to them in the search results.
Therefore, never forget to put optimized keywords in the upgraded unique URL (permalinks). There is another solution, you may also redirect your visitors to some other web page of your site by using a customized 404 web page. 8 best tips to design and develop an SEO friendly website have been shared here in this article, hope you will employ these tips to see an expected increase in your ranking and conversions.
Click-inc, a web development company, Indore has provided the best-in-industry solutions to its valuable clients, by keeping their needs and budget in mind. We are experts in designing your site in any of the languages such as HTML, JavaScript, CSS, and jQuery. Our talented team can customize your website beyond your expectations. Check us by testing us. Contact Click-inc today.